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  A\FAIR

  The new experience fair for consumers

  Visit Website
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  Sustainable travel to the Augsburg Trade Fair

  With the DB event ticket you travel at a fixed price

  More about the train ticket
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  Our locations

  From trade fairs and congresses to concerts, comedy and open air events: anything is possible!

  Explore now
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  The location for your live event

  A real multi-talent: our hall1 (Schwabenhalle) has retractable telescopic tribune seating!

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  Augsburg as trade fair location

  You can rely on us as your impressive trade fair venue in the heart of southern Germany.

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For organizers

You are planning an event—we will help you find the right location and the appropriate services.

What event are you planning? Location overview Services

For visitors

As a visitor, we warmly welcome you to our trade fair grounds! Take a look at our events calendar.

Events calendar Plan your travel Plan your stay

For journalists

For your journalistic work, we provide you with current press releases and free photo material.

Press releases Download section Keep up to date

Current events

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  02.04.26 - 02.04.26

  OPUS KLASSIK & KINOFILM - The World of Hans Zimmer

  The Original curated by Hans Zimmer

  More details
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  05.05.26 - 07.05.26

  Deutsche Baumpflegetage

  Das Forum für die gesamte Branche

  More details
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  10.05.26

  Dieter Nuhr

  Nuhr on Tour

  More details
• Hall 7, Conference Center and Outdoor Area

  

  19.05.26

  15th M-net Firmenlauf 2026

  On May 19, 2026, the time has come: the 15th ...

  More details
• postponed from 07/18/2025

  

  21.07.26

  Beth Hart

  In summer 2025, the Grammy-nominated blues ro...

  More details
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  13.11.26

  Özcan Cosar - VIP

  More details
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  20.11.26 - 22.11.26

  SuperStay Live

  The trade fair that makes your vacation home ...

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  28.11.26

  Stahlzeit - The 20 PLUS Anniversary Tour

  More details
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  05.12.26

  5th EHC Schlager-Nacht

  Be part of the 5th EHC Schlager Night - our c...

  More details
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  11.12.26

  ROCK OUT

  presented by Rock Antenne

  More details
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  15.01.27 - 17.01.27

  JAGEN UND FISCHEN 2027

  Experience nature.

  More details
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  03.02.27

  MANOWAR WORLD TOUR 2027

  An experience for everyone with a heart of st...

  More details
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  17.02.27

  ONE VISION OF QUEEN feat MARK MARTEL

  Live!

  More details
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  23.02.27 - 24.02.27

  RegioAgrar Bayern 2027

  The regional trade fair for agriculture

  More details
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  04.03.27 - 05.03.27

  Monika Gruber - Es huift ja nix

  Thursday and Friday

  More details
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  11.04.27

  Martin Rütter "Schluss aus!"

  The new and final live tour by and with Marti...

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  23.04.27

  Ralf Schmitz - Schmitzmän

  More details
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  27.10.27 - 28.10.27

  OFF-GRID Expo + Conference 2027

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  25.03.26 - 26.03.26

  Coiltech Deutschland 2026

  International Trade Fair and Conference for t...

  More details

View all events

Come with us on a virtual tour of discovery

Explore the Augsburg trade fair grounds using our virtual interactive 360° tour. You will gain an overview of the entire site and spaces, and learn interesting facts about important stations.

Let's start the virtual tour!

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Get to know the Augsburg Trade Fair

About Messe Augsburg

Allow us to introduce ourselves: Facts and figures, values and philosophy and the history of Messe Augsburg.

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Our portfolio

Find out which trade fairs and events take place at the Messe Augsburg trade fair grounds.

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Press releases

You can find all the press releases about Messe Augsburg and its events here.

Read more